Multi-State Citizen Satisfaction & Perception Study
Narrative Description of Project:
This large-scale public opinion study was designed to comprehensively measure citizen satisfaction with government policies and scheme implementation across three Indian states—Punjab, Uttarakhand, and Goa. The research aimed to assess the effectiveness of public service delivery while simultaneously tracking political sentiment to inform strategic campaign planning. Conducted as a continuous tracking exercise over 140 days, the study achieved an unprecedented scale of 5.6 lakh face-to-face interviews across all districts of the three states. Deploying a field force of over 350 interviewers and 20 supervisors, the project generated real-time insights into public perception and political disposition.
Description of Actual Services Provided:
Convergent provided end-to-end research execution, delivering:
- Study Conceptualization & Design: Developed a comprehensive research framework and research objectives.
- Methodology & Sampling: Applied robust quantitative methods and sampling techniques.
- Field Team Management: Recruited, trained, and managed large-scale field teams.
- Data Collection: Executed large-scale face-to-face interviews across three states.
- Data Processing & Analysis: Conducted data cleaning and statistical analysis.
- Reporting & Insights: Prepared and presented actionable reports.
- Quality Assurance: Implemented real-time monitoring throughout data collection.
Research Methodology
A large-scale quantitative study was conducted across three Indian states.
- Quantitative Phase
5.6 lakh Face-to-Face Computer-Assisted Personal Interviews (CAPI) across all districts of Punjab, Uttarakhand, and Goa
